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Real People, Really Leading: The Great Formula with Mark Joyner
Mark Joyner is an early pioneer of Internet Marketing. He introduced many of the technologies and tactics that are used on the Internet today. Examples of his innovations turned “standard procedure” include e-books, remotely hosted ad-tracking, and integration marketing. Mark has also been the driving force behind many Top 100 web properties (one of them shot to #36 out of billions within 6 weeks of its release), wrote an e-book that was downloaded over 1,000,000 times by the time he stopped counting in 1998, and turned his fledgling one-man operation into a multi-million dollar international corporation with customers in every Internet-connected country on the planet. Mark has expanded into other endeavors, including his two recent books, The Irresistible Offer and The Great Formula. Trish talked to Mark about his past, his present, and The Great Formula--what it is, and how it applies to the people we need to grow our businesses. |
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